Case studyLandscaping
MLG Garden Works: a landscaper that's easy to find, and easy to call
A WordPress website and local search setup for a landscaping company in Stevenage, working across Hertfordshire, Bedfordshire and Buckinghamshire.
- Client
- MLG Garden Works
- Trade
- Landscaping and garden design
- Where
- Stevenage, Herts, Beds and Bucks
- Platform
- WordPress
- We did
- Website and local search setup
The brief
Landscaping is local and visual. People search for a job and a town, look at finished gardens, and check you cover their area before they pick up the phone.
So the site needed to do three things: show up in local searches, show real work, and make asking for a quote take one tap.
What we built
- A page for each service: garden design, patios and driveways, fencing, decking and pergolas, brickwork, sleepers and planters, and lawns and maintenance
- Portfolio pages by type of job, so people can see work like the job they have in mind
- Page titles and headings written for local searches, such as “Landscapers in Stevenage” and “Garden Design Stevenage”
- An “Areas we cover” section that names the towns around Stevenage
- Tap-to-call and a free quote button on the homepage, with the same-day call-back promise next to them
- Reviews from local homeowners near the top of the homepage
- Business details in the page code (structured data), so search engines read the services, opening hours and areas correctly
Built to close the usual leaks
Three of the leaks our Leak Check looks for, and how this site avoids them.
No call button
Call in one tap from the homepage
Ads hit the homepage
A page for every service, ready for ads to land on
No reviews
Real reviews near the top
Want the same for your business?
Start with the free Leak Check: 60 seconds, and you'll see what your website costs you in lost enquiries.